Glossary

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Glossary

Backlinkaphobia

After the Google Penguin updates penalized thousands of webmasters for their cheap and spammy link schemes they are now in an often pathologic fear to acquire new links. This also, especially in Germany for ca. the year 2015 led to the even more…
Disavow Links
Glossary

Disavow Links

What does Disavow Links and Domains mean? When SEOs disavow links, they tell search engines not to count the links for rankings. Some people say that disavowing a link is the same as putting a NoFollow tag on it, but based on our experience this is an…
Elements of a domain
Glossary

Domain Scope

There are three scopes for domains that define the scope we are referring to. The difference needs be clearly understood to avoid confusion. For a given registered domain example.com we have Root Domain scope - i.e. all links referring from/to…
Link Juice
Glossary

Link Juice

Link Juice - Use 1 Link juice refers to the the link value a link is able to pass on to the target. This could be power and link trust, and any other aspects helpful for improving organic rankings, e.g. anchor text relevance. Link Juice is often used as…
Link-Detox-Technology
Glossary

What does Link Detox mean?

Link Detox® is a brand and trademark owned by LinkResearchTools GmbH. It describes the software product component Link Detox that is used to audit backlink profiles and disavow toxic links. Link Detox is software that automatically rates links based…

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