What is LinkResearchTools?
LinkResearchTools is a software that combines a lot of data and provides you actionable insights and recommendations to act upon.
LRT is Search Engine Optimization Software.
LRT is SEO software that helps companies improve their organic rankings in the results of search engines like Google, which are basing their ranking algorithms heavily on links.
Companies using LinkResearchTools want to get their website listed higher up in the search results than their competitors. So that if a user searches for a specific word, the likelihood of the client website getting shown by the search engine and the user clicking on it increases.
What do better rankings mean?
An increase in Organic Search Traffic.
When rankings in search engines improve, that often leads to an increase in the number of visits.
An increase in the number of visits from qualified leads and the number clicks received from them often goes hand-in-hand with an increase in the conversion rates.
This in turn can lead to an exponential growth in revenue and thus profit for a company.
Even if website traffic dropped, as shown, LRT can help. LRT has the biggest experience in fixing Google penalties thanks to it's own Link Detox®.
How do links impact search results?
Search Engines Analyze Links
The web is built by only two major elements.
Content and Links.
Search Engines like Google read the website content and try to figure out the best document for a specified search query. While there are many text retrieval methods available, the strongest signal has and always will be the number of links from other websites (or citations in the academic world).
Over the years, the understanding of how backlinks affect websites has improved a lot.
Links can help or hurt a website. Links need to develop over time. Toxic links need to be removed or disavowed.
Many savvy web marketers understand how links can help increase their organic traffic to their websites.
Google and others will never openly confirm that manipulation of their organic search results is possible, quite easy, and is being done by whole industries for decades with a lot success.
Don't take a sword to gunfight.
~Tim Mayer, Head of Product Yahoo
Is LRT for me?
LRT are Pro tools for Link Building and Link Analysis
The result is a consistent, reliable data set.
LRT provides functionality to
- recover from technical and link penalties
- protect your website traffic against Negative SEO and technical issues in your external and internal links
- learn about your competitors with cutting edge competitor research and link analysis and
- grow your website traffic with strong and healthy backlinks that you can simulate towards your backlink profile before you place them.
Unlike ad-hoc SEO tools, LRT provides data that users can trust due to “just-in-time” recrawling.
LRT invented and established industry-leading technologies and metrics like
- Link Detox Risk®
- Link Velocity Trends™
- Link Detox Genesis®
- Link Redirect Trace™
- TitleRank™ and
- Keyword Intelligence™ to name but a few.
Unique SEO metrics and technologies only LinkResearchTools provides are combined with data
aggregated from Google, Bing, Moz, SEMRush, MajesticSEO, Ahrefs, Sistrix and more.
LinkResearchTools supports all countries and languages.
Why LRT for Link Analysis?
What does LinkResearchTools do for me?
LRT Smart runs ongoing for all your websites
The complete LRT suite includes four modules Recover, Protect, Learn, Grow.
These modules cover the full SEO circle to
- recover from a Google penalty
- protect from technical SEO problems and negative SEO attacks
- learn SEO tactics from your competitors in competitive research
- grow your organic search traffic with link building and link grooming
The complete LRT suite contains all modules available.
How does LRT look like?
Take a look at LRT Smart.
Here's a small part shown and annotated, the project dashboard for just one domain.
Does LinkResearchTools provide SEO Training?
The LRT Certified Program strives to make you a top SEO.
LinkResearchTools provides an industry-recognized SEO training and certification program to qualify key users as LRT Certified Professionals and Certified Agencies to provide top-notch service to their clients.
The LRT Certified Agency is the only certification level for legal entities, your company brand.
All the other certifications are personal certifications not legible for use on agency websites, marketing material, etc.
Are links important for Google rankings?
These days it's without a question, links are important for rankings.
- Links are Important.
- Google says so.
- Google confirms the importance of links.
- Over and over and over again.
Google keeps reconfirming, that links are important for the search engine rankings, over and over again.
Links are still the #1 ranking factor, says Google.
Ranking without links is really, really hard, says Google.
Ranking without links is really, really hard.
Yes, the external links.
said Gary Illyes, Webmaster relations, October - November 2016
Links in particular are really important to Google, says Google.
Links in particular are really important to Google
... because that's how we discover the rest of your website.
said John Mueller, Webmaster Trends Analyst at Google, September 2016
What LinkResearchTools Users say
A huge part of SEO success is your backlink portfolio.
Not only do you need to understand where your links are coming from, you need to be able to take action to manage those links. LinkResearchTools is an indispensable collection of powerful tools to do just that. I’m a long-time customer of LinkResearchTools and highly recommend it to anyone who is serious about crushing it with links.
Continuous improvement of our client's results!
LinkResearchTools and specifically Link Detox gives us actionable insights that continuously improve our clients results in the search engines."
Christoph, your passion is contagious.
Your tools are the best in the industry. The service is great.
Partners of LinkResearchTools
We combine and improve all the data we can get.
LinkResearchTools (LRT) helps you solve the link data puzzle
...and gives a 360-degree view of your backlink profile by aggregating and re-crawling link data from 25+ sources.
In addition to our own sources, we also use external link data sources from our partners to help increase the quality of the report results.
We want to thank our partners for the cooperation
Majestic offers SEO tools and services and the company's main aim is to provide Competitive Link Intelligence to their customers. The company comes from Birmingham, UK, and the Majestic SEO Core Team only consists of three people. The main focus of the Majestic SEO Tools lie on backlink search and backlink reports.
SEMRush started as a small group of SEO and IT specialists and is now a big data international company. Their goal is to make online competition fair and transparent. Originated as an in-house toolkit, they now offer a large set of analytics which we use as a data source too, to make your reports even better.
Sistrix is a German company, originally providing SEO and SEM consulting and informing about trends and developments in the industry in their SEO Blog. Today, Sistrix provides a toolbox with various SEO metrics and offers a big amount of data on domains, keyword and backlinks, which we are happy to use for further enrichment in our reports.
Google Search Console
LinkResearchTools has an integration with the Google Search Console. We automatically download all links we can get and include them in your report. Those few extra percent are worth it sometimes, and this integration saves you a lot of time from doing this manually.
We also get data about links and traffic from Google Analytics to enrich our backlink profile data and algorithms.
Ahrefs is a multinational company with roots from Ukraine and headquarters in Singapore. Their most popular tool is the Site Explorer, an SEO tool that's both a backlink checker tool as well as an organic and paid traffic research tool.
Pitchbox is an outreach and prospecting automation platform that allows users to build relationships with targeted marketing and PR opportunities, bloggers, and influencers.
Intellifluence for Brands is an influencer marketing platform that gives brands access to tens of thousands of reputable influencers. Intellifluence for Influencers is a network comprised of trusted influencers who are looking to try out new products and services and get rewarded for doing so.
SeoTools for Excel
SEO Tools for Excel is an Excel plugin for working with online marketing tools. You can easily create SEO reports and dashboards. With Connectors you can extend the functionality of SeoTools and easily integrate APIs into Excel. SeoTools provides the separate values for the Power and Trust which helps you understand why a page is awarded a high or low Power*Trust score. You can evaluate the Power, Trust, Power*Trust and Link Velocity Trend of your Domain, Pages or Subfolder. See more info in this Excel integration manual.
About Christoph C. Cemper
Father, Founder, Entrepreneur, Marketer and Data Geek
Christoph C. Cemper started developing code at the age of 10, sold the rights on his first own computer game to published at 15. The software industry kept him active since.
Christoph started working in online marketing in 2003, providing link building services. Very soon with his team he developed (the private) LinkResearchTools (LRT) out of the desperate need for reliable and accurate SEO software, and launched to the public in 2009 as a SaaS product.
When the Google Penguin updates changed the rules of SEO in 2012, Christoph had Link Detox® ready within a week due to so much pre-work and quality data available in LRT already. Link Detox helps finding toxic links in a website's backlink profile since. Christoph also introduced the process for ongoing link audits as "Link Risk Management" in 2012.
In 2019 a much higher degree of automation and accuracy was introduced to the public with a complete rebuilt "Smart" product line of LinkResearchTools and Link Detox, providing the user with automated advisory and SEO knowledge patterns applied to the data, so users can focus even more on decisions instead of data gathering.
Today LinkResearchTools is the undisputed leader when it comes to link data quality, backlink profile coverage, and accuracy of link risk assessment.
More about Christoph can be found on his personal website.
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On this page you also find our founder's bio and the standard logos to use.
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Want to learn more about LRT?
Visit our live site clinic, or watch the archived recordings.
In these shows we do look at client websites live.
A lot of users tell us that they learnt so much from these webinars.